Tireweb

The Situation

Tireweb is an Australian company which provides innovative e-commerce solutions to the passenger car tyre industry in the United States. The company wanted a new and more effective way to disseminate information to the tire dealers in the US through the use of technology.

The Solution

The solution to the problem was identified, and the company decided that they needed to provide video's of training on the company's products to the tire dealers. Readify provided a new corporate company site design, CMS and a Silverlight enabled Video Player.

The Benefits

Tireweb has found that this way to disseminate information has worked well with the target market, in this case, the Tire Dealers. Tireweb has since moved onto developing a tire retailer-to-consumer site framework with Readify. This site is designed to allow the Tire Retailers to setup their own website from the framework developed, to directly compete for retail customers over the web.

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For More Information

For more information about Readify services, call +61 3 9600 2339 or 1300 666 274 (within Australia) or visit the website at http://www.readify.net/.